Purina Fancy Feast® has made a mini-move to launch a new series of commercials with a plot. Check it out and get up to speed…
The kitten is adorable — for a Persian. But frankly, I smell a rat in this boyfriend. What guy turns his man cave into a cat playroom, has a heart engraved with “Will You Marry Us,” and makes an innocent kitten do the dirty work of proposing? If the woman accepts (and she will), she’s lucky to have the cat for emotional support when she realizes her husband is gay.
On the food front, Purina has been busy. The newest brand is Delights, basically the same-old, same-old sprinkled with cheese product.
The new slogan is telling: “The Best Ingredient is Love™.”
Yeah, right. Anything to keep real meat out of those cans.
On the other hand, Fancy Feast did something amazing at Christmas. After saying they were discontinuing the collectors’ tree ornaments they’ve been issuing since the mid-’80s for a few bucks and some UPCs, out of the blue they sent us a new one for 2010 — for free.
It was a little weird that it’s a delicate, clear glass ball — the dumbest thing you can hang on a Christmas tree with cats around. But it was the thought that counted and we appreciated it a lot.
I can’t wait for the next installment of the commercial. I want the kitten to get more of the action, like shredding the bride’s dress laid out on the bed on wedding day, or curling up on the groom’s tux and covering it with Persian fur.
But because the kitten is so cute, you know that instead of being mad, they’ll just smile and give it a big bowl of Fancy Feast cheese and gravy.
PS: I pick on Fancy Feast, but the Cats Working house brand is FF Classic. All meat with minimal crap.